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General Facts About Trees    Fun Ads    Global Warming

   
Taking a page from the guerrilla marketing handbook, this ad campaign by the Global Environment Centre is certainly an attention-getter. The outdoor installation was constructed ahead of the Arts & Earth Festival 2006 in Malaysia.

Best Music Video - Canvas Bags by Tim Minchin

Australian-born comedian, actor and musician Tim Minchin is a self-proclaimed "rock 'n roll megastar," and he wants you to pledge to reject plastic bags (in favor of oh-so-cool canvas totes).
The London-based, eyeliner-loving performer often closes his live shows with this rousing anthem, whipping the audience into a frenzy of environmental fervor, not dissimilar to America's own Reverend Billy (but again, with more eyeliner, and bare feet).
"Canvas bags" isn't so much funny ha ha as it is oddly fascinating. It's over-the-top satire, catchy and entertaining. 


Atmospheric pollution affects everyone – even the Wicked Witch of the West and Cupid. The Singapore Environment Council created these ads to raise awareness about the problem of pollution in our skies.

Best Corporate Commercial - Reebok's Terry Tate

What does the infamous "office linebacker" have to do with the environment? Watch the clip, if you don't already have it memorized, and check out the middle, in which Terry Tate (Lester Speight) puts the hurt on a suspenders-wearing sucka who be dissn' the planet. The series of clever Reebok ads were created by Rawson Marshall Thurber based on his 2000 short film pilot (thanks, Wikipedia!).
As Tate says, "Don't bring that weak ass stuff up in this humpty-bumpty." Make sure you're doing your part for the environment in your office, and gently remind co-workers that they should be recycling, using recycled products and saving resources. They'll save money, too, so that's no joke.


“Look how much carbon monoxide you’ll keep out of the air we breathe by not driving for just one day.” That’s the message that was displayed on the giant black cloud attached to a car’s tailpipe after being inflated with a day’s worth of exhaust. This guerrilla ad by WWF appeared in China in 2007.

Best Fake News Video - The Onion's Greening the Iraq War

From the comic geniuses of The Onion comes this hilarious parody of TV talking heads, in this case debating greening of the Iraq War. Of course, it is true that the U.S. military is going green in a number of ways, from investing in renewable energy to cutting fuel use and beefing up insulation. However, there's also that little problem of the obvious environmental destruction that results from war.
The Onion, we salute you!


This ad was never actually created – it’s just a Photoshopped proof of concept – but it’s a clever idea. The shape and text of the ad were to be powerblasted onto dirty sidewalks using a large stencil form to gain support in an effort to reduce the pollution released by particular powerplants in Chicago.

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